Digital Content Specialist

Job Locations US-HI-Honolulu
Posted Date 3 weeks ago(3/31/2021 4:01 PM)
Job ID
Position Type


At Servco, we’re committed to providing valuable mobility solutions to empower people through the freedom of movement and opportunity. From Australia to California, and of course, Hawaii, Team Servco is a collective of over 2,000 like-minded individuals guided by our four Core Values of Respect, Service, Teamwork, and Innovation. For over 100 years, we have been dedicated to superior service, to both our customers and team members. We look forward to helping you create Life: Moments that matter to you.


Servco is looking for a Digital Content Specialist who will assist in preparing test cases & writing process documents for assigned projects. This position will also manage multiple competing tasks of various sizes, scopes & deadlines; collaborate with appropriate team members on assigned work and keep stakeholders informed throughout the production process.



  • Develop & maintain website content and vehicle related merchandising, landing pages, pricing and promotions that serve as the blueprint for site refreshes
    • Create special offers pages, campaign landing pages, and product explore pages to be used by marketing, content and automotive distribution and retail teams
    • Maintain digital production calendar to ensure deadlines are met
    • Complete monthly review of each site with marketing, content, auto retail and auto distribution to ensure new products are validated and ready for sale
    • Manage weekly status meeting to review Jira issues and monthly deliverables
  • Design & update campaign landing page layouts, website photography, images, and videos as needed.
    • Optimize CTAs, banners, page layouts, page flows, page designs, and target links for landing pages
    • Create image thumbnails, resize & crop assets, convert file formats, and other basic edits
    • Ensure interactive features such as photo galleries, carousels or slideshows, and video embeds across web sites are updated and work as expected
  • Complete detailed site proofing and Quality Assurance (QA)
    • Perform continuous quality assessment & regression testing to ensure content, products, pages, and creative executions are launched with right prices, promotions, inventory, features, images, copy and assure website usability and accessibility
    • Analyze test results and effectively communicate those results to the appropriate team members
    • Prepare and send out proofing links for business review
    • Assist in preparing test cases & writing process documents for assigned projects
    • Regularly review and refine process & procedures, and identify opportunities to improve efficiency of content production process
  • Manage and maintain Jira project board to ensure issues are assigned and resolved in a timely manner
    • Respond to Jira issues reported by business team members and ensure they are properly updated as issues are investigated and addressed
    • Monitor project board and ensure each active issue is clearly assigned, with appropriate sense of urgency in resolving each issue
    • Follow up on unresolved issues and make sure that progress is made through resolution
    • Drive issue resolution process and timing and close out issues when they are resolved
  • Training Salesforce Commerce Cloud and Jira users
    • Prepare documentation and schedule training sessions for marketing, creative and other end users
    • Follow-up training when new functionality is introduced
  • Provide additional development and proofing support of marketing emails when needed
    • Work with our Salesforce Marketing cloud email templates to code, image slice and add links to marketing emails, along with appropriate tracking links
  • Perform other duties as required



  • Bachelor’s degree or equivalent combination of education, training, and/or experience and designing page layouts; and handling general site maintenance
  • At least 1-2 years hands-on experience updating web site content; creating, editing, and optimizing images for web sites; creating and designing page layouts; and handling general site maintenance
  • Comfortable with HTML markup, CSS, JavaScript, basic to intermediate level coding, web and graphic design
  • Comfortable with e-commerce, merchandising, web development processes and technology
  • Comfortable with basic search engine optimization and site analytics
  • Comfortable creating user documentation
  • Strong quality assurance practices (issue tracking, proofreading and data-checking)
  • Strong sense of project ownership and accountability
  • Solid organization and time management skills
  • Solid verbal and written communication skills
  • Solid documentation skills and a keen eye for detail and good design
  • Solid analytical and logical reasoning skills
  • Able to take direction, handle multiple priorities, and complete tasks as assigned
  • Able to learn 3rd party technology, platforms, and in-house tools quickly
  • Familiarity with agile methodology, project management, and marketing automation
  • Familiarity with email marketing, social media, and digital advertising
  • Comfortable in a fast-paced environment with shifting priorities and time-sensitive deadlines
  • Self-starter, team player and an active learner
  • Eager to hit the ground running and have fun doing it


Preferred Experience:

  • Experience with Salesforce Commerce Cloud, Siteimprove, and Jira are strong pluses
  • Experience with Content Management Systems
  • Experience with Email Service Provider Platforms
  • Familiarity with landing page optimization, web usability and accessibility, and basic domain management
  • Automotive marketing or retail experience


Visit to apply online or email us at


Equal Opportunity Employer and Drug-Free Workplace


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